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Before Yellow Brick · Mid-market businesses

Revenue up 63%. Churn down 30%.

A sales and retention overhaul at Apprion.

63%
Revenue growth
30%
Less churn

01

The situation

Revenue at Apprion was flat and churn was rising.

02

What changed

The sales process, the onboarding sequence and the retention motions were overhauled across the organization.

03

The result

Revenue grew 63%. Churn fell 30%.

Yellow Brick's leadership delivered this result in an executive role at Apprion, before Yellow Brick. It is here to show the operating record behind our method. It is not a Yellow Brick client engagement.

Show us the workflow. Let's scope it together.

We start by understanding the business problem. You leave with the opportunity sized and a practical scope.

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